AI Search Data & Research
Research, surveys, and benchmarks on AI search adoption, citations, and business impact in 2026.
16 guides
- Data & Research
How AI Search Engines Choose Sources: A Cross-Platform Analysis
ChatGPT, Perplexity, Claude, and Gemini do not share one source picker. On 13 Oct 2026 this URL had 4 Search Console impressions and an April shell. Keep Google SEO; log engines separately.
22 min - Data & Research
Scope AI Visibility Index 2026: How We Measure the Category
An AI visibility index is a prompt-set scoreboard for whether ChatGPT, Claude, Gemini, and Perplexity name you — not a Google rank. On 7 Oct 2026 this URL had 21 Search Console impressions and was absent from the ai visibility index SERP.
20 min - Data & Research
Who Google Ranks for AI Visibility Queries (October 2026)
A 4 Oct 2026 US desktop snapshot of five AI-visibility queries. Scope is in none of the top results. Roundups own the category; spam occupies “best tools.” Keep SEO.
18 min - Data & Research
What AI said about local businesses this week
A founder-led weekly scan of what ChatGPT, Claude, Gemini, and Perplexity actually recommend for dentists, salons, and contractors — and how Scope measures it without an engine tax.
5 min - Data & Research
The AI Search Attribution Problem: How to Measure What You Can't Easily Track
This URL had 31 Google impressions and 0 clicks in 28 days. chatgpt.com sent Scope 74 sessions and 0 key events. A GA4 referral is not an attributed sale — keep Search Console.
12 min - Data & Research
AI Search Statistics 2026: How Consumer Behavior Has Changed
How consumer search behavior has shifted in 2026 — usage patterns, business discovery habits, generational differences, and what the behavioral data means for marketers.
8 min - Data & Research
AI Visibility Benchmarks by Industry: 2026 Data Report
How does your AI visibility compare to your industry? Scope analyzed AI recommendation patterns across 20 business categories to establish 2026 baseline benchmarks.
10 min - Data & Research
Which AI Platforms Cite Small Businesses Most?
No engine cites small businesses most. ChatGPT uses lists and YouTube, Claude uses Brave, Gemini uses Google, and Perplexity cites live pages.
12 min - Data & Research
How People Use AI to Find Businesses: Survey Results 2026
Q1 2026 survey of 2,400 U.S. adults plus 7 Sep 2026 GA4: this URL drew 3 ChatGPT sessions, all new users, all engaged. Keep Google SEO. Measure recommendations separately.
8 min - Data & Research
AI Search Conversion Rates: How AI-Referred Customers Compare to Other Channels
Data on how customers who find businesses through AI search convert, retain, and spend compared to customers from Google, social media, and word of mouth.
9 min read - Data & Research
Local Business AI Visibility Report: What the Data Shows
An analysis of how local businesses across the US appear in AI search recommendations — what's working, what's failing, and what separates the businesses AI recommends consistently.
10 min read - Data & Research
Scope Customer Results: How Businesses Improved Their AI Visibility in 2026
Real results from businesses using Scope to monitor and improve how they appear in ChatGPT, Gemini, Claude, and Perplexity recommendations — with specific examples across industries.
9 min read - Data & Research
AI Search Statistics 2026: What the Data Says
Original research on AI search adoption, how people use ChatGPT and Perplexity to find businesses, and what it means for your marketing strategy.
5 min read - Data & Research
AI Search Market Share in 2026 — Which Platforms Are Growing Fastest
A data-driven look at AI search platform usage in 2026, how market share is shifting between ChatGPT, Perplexity, Google AI, and Claude, and what it means for business visibility strategy.
7 min - Data & Research
The Future of AI Search — What Businesses Should Expect Through 2027
A forward-looking analysis of where AI search is headed over the next two years — what capabilities are coming, how business recommendations will change, and how to position now.
10 min - Data & Research
Measuring the ROI of AI Search Visibility
How to quantify the business impact of AI visibility improvements — attribution models, conversion tracking, and the framework for making a data-driven case for investment.
8 min